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A unique method based on AI-augmented market intelligence and Growth Hacking to deploy ventures and markets with unmatched velocity and data accuracy.
→ Bias misrepresentation : a group of people that trades time for low value redeem or low amount of cash is already a behavioral discrimination and hardly representative of the population.
→ Bias of motivation: while you try to gather insights from you true potential consumers, gathering the answers of a group which motivation isn’t directed toward the solution itself but rather toward the perk of the study gives you answer from people who are irrelevant to you.
→ Bias of condition: people have reasons why they do things, reason why they tell themselves and reason why the tell others. By asking people about the action they would take in an hypothetical situation, survey are subject to deliberate lie, lack of self understanding or wrong self projection. There is an infinite gap between intellectually buying something and taking action to buy in real situation.
We have been building venture for ourselves and corporates and developed a unique fast-pace method
Mapping the whole decision process from consideration to loyalty.
Addressing all the components & material of your growth from acquisition to conversions.
We gather data through Open-Source Intelligence:
- market size & State
- trends & evolutions
- consumer search data
- social media intelligence
We organize a coaching workshop where we define propositions about :
- Business idea / concept
- value proposition
- Business model
- Category Design
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We craft ad-hoc brands to keep agility and eliminate reputational risk:
- Naming (co-creation)
- Positionning
- Graphic chart & Logo
- Iconography
We build life-like acquisition funnels to validate the actual market response:
- Funnel strategy
- Landing pages
- 2D / 3D mockups
- Survey questionnaire
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We analyse actual validated market intent and qualitative data:
- Data analysis & Benchmarking
- Quantitative & Qualitative Analysis
- Confidence Index
- In-depth report
We recommend you a go/no-go and and actionnable quarter roadmap:
- Start-up Team Composition
- Marketing Roadmap
- Product Roadmap
- Budget Estimation
Growth Marketing commandos for Go-To-Market
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Curated UGC creators augmented marketplace
AI Marketing studio for early stage founders
AI voice agent handling your inbound and outbound calls
AI-powered market research and GTM strategy
Instantly get positioning and product page copy for e-com
AI Powered Linkedin posts generator
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